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"Despite a challenging, time-critical brief, Kathryn created one of the most comprehensive market research reports I have ever read. The project involved extensive scanning and detailed research among many potential online competitors. She provided us with the insight and commentary that will ultimately allow us to position ourselves with relevant messaging that will resonate with potential audiences whilst also being distinctive amongst our competitors."
Andrew Cooney, Acting Deputy Director, Marketing Operations and Brand, Marketing and External Affairs
"Kathryn is an outstanding strategic marketing consultant and my natural choice when I have a business issue. She specialises in HE and has great depth and breadth to her understanding of the sector. She is able to comprehend the many facets of strategic matters and acts accordingly, which is a rare gift. Most recently I asked Kathryn to make sense of complex PhD recruitment targets. She has dealt with strong characters with confidence and professionalism. She has also written superb copy without direction, and it will be my pleasure to employ her in the future."
Liz Murphy, Associate Dean (Student Recruitment & Marketing), Faculty of Engineering, Environment and Computing
"The Faculty has set ambitious research targets and commissioned Kathryn to overhaul our marketing communications and advise us on our advertising strategy. I have been extremely impressed and satisfied with the work she has completed: she was very professional, knowledgeable and able to grasp the main issues quickly and see exactly what was required. She gave us helpful, practical advice and delivered tactical solutions, including a ‘coffee table’ research publication, new advert template and better web content."
Professor Elena Gaura, Associate Dean (Research), Faculty of Engineering, Environment and Computing
"Kathryn's breadth and depth of experience is evident from the work she does and her approach to it. Her ability to go beyond the brief and to meet or exceed clients expectations sets her apart in a crowded and competitive market."
Mike Habieb, Interim Head of Marketing (2015-2017)